The 40th Anniversary

40th Anniversary

Tradition

In year 2021, Tonino Lamborghini celebrates 40 years of daring choices and goals obtained thanks to its resourcefulness and Italian spirit.

During these first forty years since its foundation, Tonino Lamborghini has written pages of a story still in the making, distinguishing himself on the Italian entrepreneurial scene for his character and ingenuity, demonstrating an uncommon audacity in inventing attempting new business. Moreover, the limitless curiosity and eclecticism of the founder have allowed the brand to range and stand out in different product sectors, reinterpreted innovatively and uniquely over the years

Great ideas feed on experience and, in a company where family values play a central role, the best intuitions also derive from everyday life. Genius can spark from an intuition on a journey or a conversation during a family dinner. And, for an entrepreneurial organization where the family unit is the main strong point, the best places to find home-grown inspiration are «Bologna la saporita» (the tasty city) and its hinterland. While the Bull symbolizes the strong bond between past and present, for the Lamborghini family, the Emilian city of food is a theatre that portrays the passage of generations in a constant dialogue between tradition and innovation. Far from the cosmopolitan and always-in-a-rush world of megacities, Bologna is the ideal place to be inspired by history and to think outside of the box. That is how interest for haute couture and the wine and food sector merge.

The 40th Anniversary
The 40th Anniversary

40th Anniversary

Innovation

Afterall, Tonino Lamborghini is one of the flag-bearers of made in Italy around the world and taste creates a well-defined idea of the so-called «Italy System» in the collective imagination.

The Italian gastronomic formula is all in re-combining a few tasteful elements. Knowing the chemistry is having a key to the soul and Tonino Lamborghini wanted to offer the tables of the entire world the flavours of the most authentic tradition: wine and coffee. And, alongside tradition, a careful eye on the most current trends with energy drinks formulated to give the right fuel to those who want to live every moment of the day intensely, a decisively flavoured vodka sealed in elegant and precious designer bottle and chocolate for the most demanding palates. In the new Lamborghini generation, the passion for food&beverage keeps abreast of the times in its modern Officina Gastronomica, a taste laboratory that aims to offer every morsel of Italian style with a series of products dedicated to researching intense flavours.